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January 16, 2015

Marketing Quiz - Set 35

225 comments

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  1. Many banks offer Project Counseling in their products portfolio. Product counseling can be placed in which of the following product categories of Banks ?
    1. Deposits
    2. International Banking 
    3. Consultancy 
    4. Advances 
    5. Guarantees
  2. Telephone inquiries, letters, responses to advertising of direct mail, are kept in which of the following categories ?
    1. Sales Leads 
    2. Sales Kits
    3. Sales Literature 
    4. Sales Manual
    5. Sales Planning
  3. What was Microsoft Kin ?
    1. A software under development 
    2. A short-lived mobile phone line from Microsoft
    3. A search engine under development 
    4. A laptop under development 
    5. None of these
  4. Which among the following is not a responsibility of personal selling ?
    1. Creating Demand
    2. Increasing Demand
    3. Maintaining Demand
    4. Diminishing Demand 
    5. None of these
  5. Nichemanship comes under which of the following in Marketing ?
    1. Marketing Mix 
    2. Market Segmentation 
    3. Market Planning 
    4. Advertisements
    5. None of these
  6. Which among the following plays an important role in Psychographic Segmentation ?
    1. Profession 
    2. Sex
    3. Personality 
    4. Demography 
    5. Location 
  7. Which among the following works as an access barrier ?
    1. Trade laws 
    2. Tariff
    3. Communication 
    4. rice
    5. None of these
  8. A company who manufactures motorcycles buys another company which used to supply it's clutch wires. This is an example of ?
    1. Backward Integration 
    2. Forward Integration 
    3. Horizontal Integration 
    4. Vertical Integration 
    5. None of these
  9. For which of the following the Benefit and Lifestyle Study is performed in Marketing ?
    1. Positioning
    2. Research 
    3. Segmentation
    4. Decision Making
    5. SWOT analysis
  10. Which among the following is an example of Family Brand or Blanket Brand ?
    1. Colgate Toothpaste & Colgate Tooth Brush 
    2. Videocon Washing Machine & LG Washing Machine
    3. Luxor Pen and Camel Pencils
    4. Gillete and Head & Shoulders 
    5. Surf and Sunsilk
  11. Which among the following can greatly affect the buyout price of a company ?
    1. Brand Development Index 
    2. Brand Conviction
    3. Brand Dilution 
    4. Brand Extension
    5. Brand Equity 
  12. Which among the following is a most suitable term for food markets in cinemas ?
    1. Central Market 
    2. Captive Market 
    3. Perfect Market 
    4. Mature Market
    5. Niche Market
  13. Channel Conflict is a term related to which of the following Ps ?
    1. Price
    2. Place
    3. Promotion 
    4. Product
    5. None of these
  14. Lead Generation in Marketing means the following ?
    1. Generating a Sale
    2. Generating a Profit
    3. Leading a sales team
    4. Identifying Potential Customers 
    5. Serving old Customers
  15. Which among the following is an objective of Maintenance Marketing ?
    1. Maintenance of the products sold
    2. Maintenance of the customer data 
    3. Maintenance of the current sales level 
    4. All of these
    5. None of these
  16. Marginal Analysis is done in marketing in reference to ____________ ?
    1. 1 Unit
    2. 100 Units
    3. Additional Unit
    4. Existing Units 
    5. None of these
  17.  The periodic, orderly, objective review, analysis and evaluation of an organization's marketing structure, goals, strategies, action plans, performance and results is called as ______________ ?
    1. Marketing Analysis
    2. Marketing Audit 
    3. Marketing Budget 
    4. Marketing Advantage 
    5. Marketing Concept 
  18. An organizational section or entity whose purpose is to gather, organize, store, retrieve and analyze data relevant to a firm's past, present and future operations on an on-going basis in order provide support for management's marketing decisions is known as ____________ ?
    1. Marketing Intelligence
    2. Marketing Information System
    3. Marketing Intermediaries 
    4. Market Mix 
    5. Marketing Section
  19. Which of the following is an example of Service Marketing ?
    1. Disney setting up a park in India
    2. Air India selling tickets on "Spouse Free Scheme"
    3. Setting up an Ayurvedic Massage center
    4. AIDS awareness campaign
    5. Selling Electric Bulbs
  20. Which of the following is the online service of a bank ?
    1. Imobile
    2. Mobile Banking Funds Transfer 
    3. e Shopping 
    4. Wow Shopping
    5. All of these

Read more Marketing Aptitude Online Practice Tests for SBI Associates Clerks 2014 from below


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225 comments:

  1. Weak in marketing.......i hate it :(

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  2. Plzz provide sbi associate clerk quick reference guide....only few days left......

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  3. 1. Chief Economic Advisor - Arvind subramanium
    2. Chief Election Commissionor - HariShankar Brahma
    3. RBI - RaghuRam Rajan
    4. RAW - Rajinder Khanna
    5. SBI - Arundhati Bhattacharya
    6. SEBI - U.K. Sinha
    7. IB - Dineshwar Sharma
    8. IBPS - Mr.Anup Shankar Bhattacharya
    9. IRDA - T.S.Vijayan
    10. ISRO - AS Kiran Kumar
    11. NABARD - Dr. Harsh Kumar Bhanwala
    12. NASSCOM - R. Chandrasekhar
    13. SSC - Amitava Bhattacharyya
    14. TRAI - Rahul Khullar
    15. UGC - Ved Prakash
    16. UPSC - Deepak Gupta
    17. DRDO - K Tamilmani(from 1st Feb)
    18. FICCI - Jyotsana suri
    19. ASSOCHAM - Rana Kapoor
    20. CAG - Shashi Kant Sharma
    21. CBDT - Anita Kapur
    22. CBI - Anil Kumar Sinha
    23. CCI - Ashok Chawla
    24. National Commission for women - Lalitha Kumarmanglam
    25. National Innovation Commission - Sam Pitroda
    26. National Security Advisor - Ajit Kumar Doval
    27. Press Trust of India - K N Shanth Kumar
    28. Attorney General of India - Mukul Rohatgi
    29. Bombay Stock Exchange - Ashish Chauhan
    29. National Stock Exchange - Chitra Ramkrishna
    30. Press Council of India - CK Prasad

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  4. man of steel. good name..

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  5. hello frnds !
    i need suggestion, whether i should join a coaching center for bank PO or not.
    wat do u guys think , it is useful or not.

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  6. Neha just download mkt capsules from BA..& dunno worry mkt comes easy-moderate in exams & that too 20 ques alongwith comp ques in a section..except IBPS-SO exam..Thanks.

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  7. IBPS exam calender for 2015-16 is out. Po and Clerk is gonna have a two tier examination: Prelims and mains.

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  8. IBPS exam calender for 2015-16 is out.

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  9. http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

    New india assurance AO
    Result out

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  10. Hii shikher how u prepare for po exam pl help me I don't clear any exam in last 2 years pl pl pl help me n guide me

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  11. New India Assurance AO results out...

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  12. http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  13. Yup,check the website.

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  14. New India ao result out ?

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  15. Entirely different pattern for PO/clerk and process has become tedious..IBPS V 2015&2016

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  16. I have posted the link,but it is awaiting moderation. Check the website

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  17. Two Tier mode of examination in PO/Clerk V..
    Interesting.. :D

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  18. this is nonsense to conduct prelims and mains in banks too

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  19. scale-1 me 116 hai koi chance ?/////

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  20. Yes,and the results are out now and I am also out :(

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  21. I have posted the link but its awaiting moderation. Meanwhile you may check in NIACL website. Its working fine.

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  22. Correction Main exam is on 3 rd Jan 2016 .. not 3 rd Dec 2016...

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  23. This is a method to get more money and eliminate more students..

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  24. two tier exam means wat

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  25. First a preliminary exam will be conducted and those who pass this exam will be called for another exam(Mains). Those who pass the main exam will only be called for the interview.

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  26. yes New India Assurance AO results out.. link is
    http://www.newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  27. No I am out:(

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  28. im also from kerala

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  29. Did u qualify?

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  30. no i did'nt apply ao

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  31. Abhimanyu Singh SharmaJanuary 16, 2015 at 6:51 PM

    NOW THREE TIER PRE,MAINS,INTERVIEW

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  32. yes you are correct panther

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  33. do they have transparency in recruiting?

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  34. I don't know,but I knew that I will mostly not qualify because I did only 123 questions and the cut off must have been high because of low no of posts.

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  35. who cleared????????????

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  36. i want to ask about obc noncreamy certificate as notified by ibps it should be before 1/09/2014 but i have 07/06/2014 what should i do now plz provide suggestions especially who appeared for interview are they strict about it,its important

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  37. Suren Upgraded VersionJanuary 16, 2015 at 6:57 PM

    send link ya

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  38. this is too much 2 tier exam ................it seems to be more difficult to crack bank exam then IAS....HAHA :D

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  39. http://newindia.co.in/recruitment-notice2.aspx

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  40. http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  41. http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  42. What the hell PO will be conducted once in a year only...that too with main and pre-lims.

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  43. Frnds u can check NIACL AO results @

    http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  44. salon daily NAyA NAyA rule .Etna tough kar diye SB .salon kitna khun chusoge students Ka

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  45. Clerk main exam on 3rd jan 2016

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  46. This is not fair ...... prelims and mains ..... ibps got mad

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  47. what is the two tier system

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  48. There is a mistake in Clerk Mains. It is 3rd January 2016 instead of 3rd December 2016..

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  49. NIACL AO results out!!!

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  50. New india assurance AO result came....,

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  51. link not available where to check

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  52. congrats.....urs attempts????????

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  53. Such a shocker....how could they announce next phase exam in the middle of ongoing recruitment ?

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  54. There is no other options left except hardwork in studies. We cant change the rules. So better start preparing. A stitch in time saves nine.

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  55. http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  56. http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  57. i think we should go for any other sector than banking,if it keeps on going like that....:)

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  58. NIACL RESULT DECLARED..CHKOUT..!!


    http://newindia.co.in/recruitment-notice2.aspx

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  59. link http://newindia.co.in/recruitment-notice2.aspx

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  60. What d heck.....2 Tiers for a clerk mahn godamn it.... now don't underestimate the power of a clerk :s

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  61. omg..ibps has changed its xam pattern..it is one the filtration method...

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  62. I cant make a comment what others think. But for me its all I have. Patience & Consistency brings success..

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  63. Bedanshu Shekhar MishraJanuary 16, 2015 at 7:22 PM

    NIACL AO results out
    http://www.newindia.co.in/recruitment-notice2.aspx

    ReplyDelete
  64. Bedanshu Shekhar MishraJanuary 16, 2015 at 7:23 PM

    So what if one is capable enough he/she can make it nothing to worry only pattern have been changed subject will be the same

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  65. http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  66. bhai kis section me kitne kiye the??

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  67. Madam there is mistake in clerical date of main xm its 3-01-2016

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  68. rsng-33
    eng-50
    math-37
    ga-49

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  69. hey what might be the two step process
    can any one tel me??

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  70. yaar.insan ho ki machine ho bhai aap.
    yaar math me btao aap plzz kuch tips kuch bhi tips jo speed badha de meri.sir mai 50 min me lagbhag 25 q kar paata hu.

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  71. correction needed ___
    change the mains exam date its 3rd December -2015 not 2016

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  72. NIA AO result.. http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  73. n haan eng me 50 matlab aap passage b krte ho.kaise bhai??itna time kaise nikalte ho aap??

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  74. wat prob. ur date is before the mentioned date know. no prob

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  75. Passage ni padhta bhai me but actually this tym last me 10 min bach gaye the so padh liya!! n only trick for math is practice n practice!!

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  76. yaar aap kitna time dete ho english aur math me itne q. karne me??

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  77. time manage ho jata h bhai online prctce tests dete h to n speed bhi !! good luck to u !! c ya ....

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  78. sbi associate po ka result kab ayega

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  79. yes NEW INDIA AO result is OUT. i am not in :'( sooooo sad

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  80. thnxx bro.but particular aapne is paper me math n eng ko kitna time diya??

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  81. kisi ka nia ao me hua???

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  82. clerk ka main exam 3rd dec 2016 nhi 3rd jan hai plz correct it !!

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  83. ADMIN A LITTLE CORRECTION.. 3rd jan 2016 clerk mains. not 3rd dec 2016

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  84. Mam, ibps ki site pe aisi infrmation to koi bhi available nh h.. so this is not official infrmation..plz tell us as early as possible..

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  85. admin please upload quick ga for sbi associate clerck my exam on 24 january 2015

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  86. nia ao me hua kisi ka???

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  87. thease are useless process...it is not a group xams.....even now group 2 xam conducting 1 phase only...

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  88. NIACL AO results out...check

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  89. also on-line payment mode only available

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  90. in uiic,there is a computer proficiency test for shortlisted candidates.they mentioned in notification.computer proficiency test means?

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  91. call ibps call center.

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  92. yeah completely ibps is such a money eating oraganization

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  93. never show rubbish at first check carefully then post...... cweV clerk exam main 3.04.2016

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  94. Dear Admin,

    Please Correct CWE Clerk Main Exam Date...

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  95. Check NIACL AO Result here.....

    http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  96. hi.. did u qualify ur po n clerk exam this time?

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  97. I have posted the link and its still showing awaiting moderation. You may check the NIACL website.Its working fine.

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  98. Those guys who do not have facility of online payment better take a bank account and take Internet Banking/Debit Card. From this year challan payment is stopped.

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  99. wat will b d pattern of main exam it'll b d same as SSc only english n maths or ol subjects...???

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  100. correction in clerk5 above write 3 jan 2016 instead of 3 dec 2016

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  101. Pta h dosto hm bank ki preparation krte-2 ek din civil me qulify kr jayenge aur job v mil jayegi.bt IBPS to kabhi nhi. agr qulify kr v gye to job ki gaurantee nhi h dost.

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  102. plz eliminate this two tier exam pattern as this is not IAS exam..

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  103. https://www.youtube.com/watch?v=yCmt-3vSdNk

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  104. ur attempts & categoery?

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  105. We can better pursue our career as IAS,IPS even that would be much easier than this i guess..

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  106. atleast for rrb they didnt keep premins and mains

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  107. Kiran,You have to submit the chalan fee in only Aryavart Bank..

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  108. plzz jaldi jaao.mera chance badhe..

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  109. isse acha to ab IAS de do

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  110. to bhai aj se hi IBPS Civil ki taiyari v start kr do.

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  111. ha bhai bilkul. mera comment nhi padha kya???

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  112. u answered all questions on english how is it possible man give some tips .and congracts

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  113. prelims or mains hoga but pattern to same hi rahega...bas exam do baar dene parenge.

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  114. Yes, by God's grace & hardwork I cleared SBI clerk, IBPS PO & IBPS Clerk. And of course with the help of Gr8AmbitionZ this have been possible. Still long way to go.. Because I have to clear the interview also.

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  115. Ibps clerk v main exam on 3rd january 2016. Not 3rd december 2016 pls check once and update.

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  116. yes ,results out ..

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  117. they only published the selected candidates' roll numbers..
    do you check ur numbers??and any news about cut off details

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  118. they only published the selected candidates' roll numbers..
    do you check ur numbers??and any news about cut off details ?

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  119. Ibps changed patern
    Huhh devvvvuda

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  120. Mains prelimins ahhh??
    Btr to prepare groups

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  121. Me -UNCLE PRE Clear ho gaya Ab Mains dungi
    Uncle - shabaash! Civil ka?
    Me-nahi clerk ka ._____.
    *Uncle rolling on floor laughing*

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  122. Ibps clerk v main exam on 3rd january 2016. Not 3rd december 2016 pls check once and update.

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  123. ibps clerks V exam mains 3rd december 2016 that means one year after prelims..........is it true...what u given here

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  124. http://newindia.co.in/downloads/AO%202014%20ONLINE%20TEST%20RESULTS.pdf

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  125. Ya its true
    Check it in ibps site

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  126. no.. it is 31-10-2015. check the pdf file in IBPS website

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  127. it's 3rd jan 2016

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  128. All Those Who Will Prepare For IBPS V will Become a Nightmare of IAS Aspirants :D
    IBPS aspirants ROCKS!

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  129. God. Ab clerk, po ki liye 2 paper dene honge. 1 To clear hota nhi h..

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  130. Some one said B.E students not eligible for next ibps is true?

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  131. kindly change tha main exam date of clerk.. it is 3rd jan, 2016 not 3rd,dec 2016

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  132. sir mains descriptive hoga kya?

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  133. Who get job in ibps 4 they are luckiest
    Is it right?

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  134. Guys some said B.E not eligible for next IBPS its possible?

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  135. TILL NOW THERE IS NO INFORMATION REGARDING UR QUESTION

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  136. Dont worry dear better option waiting for u

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  137. Definitely . Its better to go to another sector

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  138. very bad, sad n shocking news:-(
    now it'll become more difficult....

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  139. Frnds...i got 128 (OS-1) in general.....any chance...?

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  140. pahle to 1 exam clear karna mushkil tha ab 2-2
    hey bhagwan sadbudhi do ibps walo ko jaan leke hi chodenge

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  141. very bad, sad n shocking news:-(
    now it'll become more difficult....

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  142. han yar ab to koi ummed nhin rhi :-(

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  143. If they want to conduct it like cgl then they should also set pay scale as central government rules

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  144. yar mujhe ICU me le chalo..........

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  145. itni achi attempt kaise really very good

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  146. agree atleast they should tell the scores first of the people who got qualify in exams

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  147. in application i wrongly mentioned the date of passing .will it create ay problem at the time of certificate verification.

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  148. from where i practice maths for po exams. disappointed with niacl result........ frnds

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  149. Yes aapne thik kaha before, yaani ki pahle ka Bana hona chaahiye certificate,, jo aapka h,,, thik h bas central format jobs obc ka diya h uuse attested karwa k le jayega jis authority se aapka obc ka certificate Bana h....

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  150. Mains ka pattern kya
    rahega

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  151. Pahle pagalpan ka attack aata thaa,, ab pura...... Fir patana main aandolan hoga

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  152. Hey sham,don't u tell ur opinion on this?is it good for us or not?

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  153. God Knows what might happen with this new model of IBPS exams

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  154. what was ur attempt in all these exams..??

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  155. I think conducting 2 Tier exam is the best move by IBPS to filter candidates. Only hardworking aspirants can get through the exam. Nowadays we could see 30 Lac people applying for every bank exam. Now it will get reduced. People who think its just to earn money, they have clearly mentioned that single registration for both prelim and mains.. All the best frnds.. prepare according to the calendar..

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  156. wat u people think the pattern will be for prelims & mains? will it remain d same as CWE?

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  157. hahaha.....funny..but bank me job pressure bot hota,job ka mja b kuj khaas ni ata...option nihai bank k ilawa to mjboori me bank exam dene pdhte hai bcoz or sectors me jaldi jaldirecruitments ni niklti :(

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  158. Ye main exam m kish type ka question aayega.i mean subjective/objective?do you have any ideas guys?

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  159. should work more.........

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  160. I got 131 gen in os 1 andhra,is there any hope for me for the job

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  161. u mean having 177 marks get selected

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  162. Hi , Can any one tell me what is this Main Examination.Pls help

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  163. is der ny chance of mine in ibps po-4. i attempted 98 questions

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  164. What is preliminary and main exam ,can any one tell me.

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  165. is clerk post is so glamours to have two exams?It is better to prepare for civil service exams

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  166. guys we want to inform ibps about the mulltiplicity in ibps clerical list..as so many gys who cleared po had already in clerical list.they didnt join after they get po..so this time we want to inform ibps..and probably they will find any solution..otherwise it will be difficult for every clerical aspirants

    ReplyDelete

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