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July 25, 2014

Marketing Aptitude Model Tests for SBI Associate POs - Set 24

10 comments

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  1. Which of the following is not a foreign bank working in India 
    1. HSBC 
    2. Barclays 
    3. Yes Bank 
    4. Standard Chartered 
    5. None of these 

  2. All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as  
    1. Sponsorship 
    2. Advertising 
    3. Personal Selling 
    4. Sales Promotion 
    5. None of these 

  3. Marketers can enhance the consumer's ability to access knowledge structures by  
    1. Using loud music 
    2. Using colorful ads 
    3. Employing verbal framing 
    4. Repeating brand information 
    5. None of these 

  4. Spurithy notices the television commercial because of the loud sounds. This is an example of 
    1. Exposure
    2. Involuntary attention
    3. non voluntary attention
    4. voluntary attention
    5. None of these

  5. A clothing store that sets their advertising budget by following the major competitor and adding an additional 15 per cent is using the method
    1. percentage of sales
    2. arbitrary allocation
    3. objective and task
    4. competitive parity
    5. None of these

  6. A bilateral monopoly is a market structure consisting of both a monopoly (a single seller) and a _____________(a single buyer).
    1. Monopsony
    2. Biopoly
    3. Triple poly
    4. multipoly
    5. multisony

  7. Which of these Indian companies has the largest market capitalization
    1. ONGC
    2. Reliance
    3. Infosys
    4. BHEL
    5. SBI

  8. The  concept that consumers will favor those products which offer maximum quality performance and features and asks for continuous product improvement is 
    1. Marketing concept
    2. Product concept
    3. Production concept
    4. All the above
    5. None of these

  9. Sales Promotion
    1. A must for competitive advantage
    2. Compulsory
    3. Waste of time
    4. Must for profits
    5. None of these

  10. Oligopoly is a market organization in which there are
    1. No seller
    2. Few Buyers
    3. Few Sellers
    4. Many buyers
    5. Many sellers

  11.  In monopoly there are / is
    1. Few sellers
    2. one seller
    3. Many sellers
    4. few buyers
    5. None of these

  12. "A monopolist is a market with one seller" is given by 
    1. P C Dooley
    2. A J Braff
    3. Letwitch Observes
    4. All the above
    5. None of these

  13. Which of the following is not the factors of production ?
    1. Land
    2. Labour
    3. Capital
    4. Entrepreneur
    5. None of these

  14. Market with one buyer and one seller
    1. Monopoly
    2. Bi monopoly
    3. Bilateral Monopoly
    4. All the above
    5. None of these

  15.  Marketing management is a term _____________ than sales management
    1. Wider
    2. Narrower
    3. Equal
    4. Smaller
    5. None of these

  16. The systematic gathering and analyzing of data on a particular marketing problem is 
    1. Promotional research
    2. marketing information
    3. marketing research
    4. strategic information
    5. None of these

  17. A pricing strategy aimed at paying current or past due bills is 
    1. Survival pricing
    2. Brand pricing
    3. Status quo pricing
    4. Due bill pricing
    5. None of these

  18. Marketing provides maximum satisfaction of
    1. Profits
    2. Human wants
    3. Needs
    4. both 1 & 3
    5. None of these

  19. Moral advertising is also known as 
    1. Outdoor advertising
    2. Direct mail advertising
    3. Both 1 &2
    4. Tele advertising
    5. None of these

  20. LIC agent is an example of 
    1. Two level marketing
    2. Three level marketing
    3. Direct marketing
    4. Indirect marketing
    5. None of these

Read complete Study Material and Practice Tests of Marketing for SBI Clerks 2014 from here


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10 comments:

  1. thanks mam. mam how to solve possibility type of syllogism questions.i asked this question many times but no reply

    ReplyDelete
  2. thanks for putting such a remarkable effort ....#### monu #######

    ReplyDelete
  3. Ans for question 7, according to google top 3 companies TCS 505,332.23 Cr
    ONGC 343,075.15 Cr
    Reliance 331,039.38 Cr

    ReplyDelete
    Replies
    1. Yea TCS is the top. But according to the given question ONGC is correction answer. Please read the question again.

      Delete
  4. Q. No. 14 ..Ans should be bilateral monopoly i think..^

    ReplyDelete
  5. Pls see Q.14..the ans should be bilateral monopoly....acc. to Q.6.....pls make the correction..

    ReplyDelete
    Replies
    1. Yes you are correct friend. Its a typo. Corrected now... Thank you so much for the correction

      Delete
    2. It is really very helpful. Please upload all sets under one link for downloading...

      Delete
  6. Please Upload Some Questions of Reasoning (Seating Arrangements)

    ReplyDelete

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